Digital Marketing For Coaches & Trainers: Full Certification
Overview In today’s digital age, effective marketing is crucial for coaches and trainers to reach their audience and grow their …
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Overview
In today’s digital age, effective marketing is crucial for coaches and trainers to reach their audience and grow their business. This comprehensive course on Digital Marketing equips you with essential strategies and tools tailored specifically for coaching and training services. From leveraging social media platforms to optimizing content for search engines, you’ll gain practical insights into building a strong online presence and converting leads into clients.
Learning Outcomes
- Develop targeted digital marketing strategies for coaching and training services.
- Utilize social media platforms effectively to enhance client engagement.
- Implement SEO techniques to increase online visibility.
- Create compelling content that resonates with your target audience.
- Analyze digital marketing metrics to optimize campaign performance.
What Will Make You Stand Out?
On Completion of this online course, you’ll acquire:
- CPD QS Accredited Course.
- Upon Course Completion, Earn a Complimentary PDF and a hard copy Certificate to Showcase Your Enhanced Skills.
- Lifetime access.
- 24x7 Tutor Support.
- Complete the course at your own pace.
Description
This course offers a deep dive into the world of digital marketing, customized for coaches and trainers looking to expand their reach and impact. You’ll learn how to craft a digital marketing strategy that aligns with your coaching or training niche, using practical techniques to attract and retain clients online. From understanding customer personas to executing email marketing campaigns and utilizing paid advertising channels, each module is designed to empower you with actionable skills. By the end of the course, you’ll be equipped to confidently navigate the digital landscape, effectively promote your services, and achieve measurable business growth.
Who is this course for?
This course is ideal for coaches, trainers, and aspiring entrepreneurs in the personal development industry who want to harness the power of digital marketing to expand their client base and increase revenue. Whether you’re new to digital marketing or looking to refine your existing strategies, this certification will equip you with practical skills to thrive in today’s competitive market.
Requirements
Participants should have basic computer skills and access to the internet. No prior digital marketing experience is required, making this course suitable for beginners. A passion for coaching or training and a desire to learn effective marketing techniques are the main prerequisites for enrollment.
Certification
Upon successful completion of the Digital Marketing For Coaches & Trainers: Full Certification course, learners can obtain both a PDF certificate and a Hard copy certificate for completely FREE. The Hard copy certificate is available for a nominal fee of £3.99, which covers the delivery charge within the United Kingdom. Additional delivery charges may apply for orders outside the United Kingdom.
Career Path
- Start your own coaching or training practice with a solid client acquisition strategy.
- Join digital marketing agencies specializing in coaching and training sectors.
- Consult for businesses seeking to enhance their coaching/training services.
- Become a freelance digital marketing consultant for coaches and trainers.
- Pursue further specialization in digital marketing for personal development professionals.
Course Curriculum
| Introduction | |||
| Introduction | 00:03:00 | ||
| Designing Your Coaching Offer & Finding Your Niche | |||
| The Different Coaching Business Models Explained | 00:04:00 | ||
| The Secret: You Are The Product | 00:03:00 | ||
| Creating Your Ideal Coaching Persona | 00:05:00 | ||
| How To Understand Your Client’s Pain Points | 00:03:00 | ||
| How To Find Your Coaching Niche | 00:04:00 | ||
| Defining your coaching offer | 00:01:00 | ||
| Describing your coaching offer | 00:04:00 | ||
| Structuring & differentiating your coaching offer | 00:03:00 | ||
| Your Marketing Game Plan | |||
| Digital Marketing Game Plan | 00:07:00 | ||
| How To Set Smart Marketing Goals | 00:07:00 | ||
| How To Craft A Strong Marketing Message | 00:06:00 | ||
| How To Choose The Right Marketing Channel | 00:08:00 | ||
| Email Marketing For Coaches | |||
| Email Marketing Introduction | 00:03:00 | ||
| How To Build An Email List As A Coach | 00:03:00 | ||
| Automated vs Manual Email Campaigns | 00:04:00 | ||
| Your First Autoresponder Series | 00:10:00 | ||
| The Best Subject Lines For Higher Open Rates | 00:04:00 | ||
| How To Create An Effective Lead Magnet | 00:05:00 | ||
| Wordpress For Coaches | |||
| WordPress Introduction | 00:01:00 | ||
| How To Use WordPress As A Coach | 00:08:00 | ||
| How To Install WordPress | 00:05:00 | ||
| How To Create Your First Landing Page | 00:06:00 | ||
| How To Create A Thank You Page | 00:03:00 | ||
| General Social Media Strategies | |||
| Your Social Media Plan | 00:08:00 | ||
| Create Content Your Audience Will Thank You For | 00:06:00 | ||
| How To Create Content That Gets Shares | 00:05:00 | ||
| 10 Tactics To Get More Followers | 00:05:00 | ||
| More Ways To Get Shares & Likes | 00:01:00 | ||
| Youtube Marketing As A Coach | |||
| How To Do Keyword Research The Right Way | 00:04:00 | ||
| My Youtube Content Strategy | 00:04:00 | ||
| More Youtube Marketing Tips | 00:03:00 | ||
| More Youtube Marketing Tips | 00:03:00 | ||
| The Pros And Cons Of Facebook Ads | 00:05:00 | ||
| How To Set Up Your Lead Ads In Facebook | 00:06:00 | ||
| Setting Up Your Facebook Pixel | 00:04:00 | ||
| Using Pixel Conversions For Cheaper Lead Ads | 00:03:00 | ||
| Bonus: Personal Branding | |||
| Personal Branding Intro | 00:03:00 | ||
| Building A Personal Brand | 00:07:00 | ||
| Why Authenticity Is Key | 00:04:00 | ||
| Coming Up With A Website Name | 00:06:00 | ||
| Your Value Proposition | 00:06:00 | ||
| Designing A Logo | 00:09:00 | ||
Frequently Asked Questions
Yes, Discover Training provides accredited and CPD-certified courses, ensuring learners receive recognised qualifications that support career progression and professional compliance.
Anyone can enrol, including students, professionals, job seekers, career changers, and organisations. Most courses do not require previous experience, making them accessible to learners at all levels.
Discover Training offers courses across multiple sectors, including business, health and safety, compliance, leadership, IT, personal development, and professional skills training.
You will have 14 days to revoke your Course purchase from your purchase date. Regrettably, refunds are not allowed after your purchase have been approved, and materials have been posted to the student’s dashboard or accessed.
Yes, learners receive a downloadable digital certificate upon successful completion, suitable for CPD records, CVs, and professional portfolios.
14-Day Money-Back Guarantee
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Number of Units:
43 -
Access:
1 Year -
Duration:
3 hours, 22 minutes -
PDF Certificate
Included
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