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Overview:

In today’s digital landscape, effective marketing strategies are crucial for businesses to thrive. This comprehensive course in Digital Marketing equips learners with the essential skills and knowledge to harness the power of digital platforms for marketing success. From SEO and SEM to social media marketing and analytics, participants will gain hands-on experience in crafting and executing digital campaigns that drive results. Through practical insights and real-world case studies, this course ensures learners are well-prepared to navigate and leverage digital marketing channels effectively.

What Will Make You Stand Out?On Completion of this course, you’ll acquire:
  • • CPD QS Accredited Course.
  • • Upon Course Completion, Earn a Complimentary PDF and a hard copy Certificate to Showcase Your Enhanced Skills.
  • • Lifetime access.
  • • 24×7 Tutor Support.
  • • Complete the course at your own pace.

Learning Outcomes:

  • • Develop a strategic understanding of digital marketing concepts and techniques.
  • • Implement SEO strategies to improve search engine rankings.
  • • Create and manage effective social media marketing campaigns.
  • • Utilize Google Analytics to track and optimize digital marketing performance.
  • • Craft compelling content for various digital platforms to engage audiences.

Description:

This Digital Marketing course delves into the core principles and practices essential for modern marketing professionals. Participants will explore key digital channels such as search engines, social media platforms, email, and content marketing. Through practical exercises and case studies, learners will gain proficiency in leveraging these channels to reach target audiences, enhance brand visibility, and drive conversions. The course covers the latest trends in digital marketing, equipping learners with actionable insights to develop and execute robust digital strategies. Whether you’re a marketer aiming to upgrade your skills or a business owner looking to enhance your online presence, this course provides the knowledge and tools needed to excel in the digital marketing realm.

Who Is This Course For:

This course is ideal for aspiring digital marketers, marketing professionals seeking to broaden their skill set, entrepreneurs aiming to grow their online presence, and business owners looking to leverage digital platforms for marketing success. No prior experience in digital marketing is required, making it suitable for beginners as well as those with some familiarity in the field.

Requirements:

Participants should have basic computer literacy and access to the internet. Familiarity with social media platforms and a willingness to learn new digital tools and techniques are advantageous but not mandatory for taking this course.

Career Path:

  • • Digital Marketing Specialist
  • • Social Media Manager
  • • SEO Analyst
  • • Content Marketing Manager
  • • Digital Marketing Consultant

Certification:

Upon successful completion of this course, learners can obtain both a PDF certificate and a Hard copy certificate for completely FREE. The Hard copy certificate is available for a nominal fee of £3.99, which covers the delivery charge within the United Kingdom. Additional delivery charges may apply for orders outside the United Kingdom.

Course Curriculum

Introduction
Welcome 00:01:00
General Tips & Tricks Series
How to register your company 00:04:00
How to see Email Sender’s Company and Logo in Your Gmail 00:02:00
How to Generate sitemap of a website 00:03:00
How to protect a website from Spam on WordPress 00:02:00
Quick way to identify whether the website is Mobile optimized 00:03:00
How to identify registration data of website 00:01:00
How to identify duplicate content from the web 00:03:00
How to create google alerts 00:03:00
How to find the age of the domin 00:02:00
How to check if the website server is down 00:01:00
How to create text notes thatwill self destruct after being read 00:02:00
How to send google search information to your friends 00:03:00
How to find webhost of any website 00:02:00
Discover new sites that are similar to what you like alredy 00:03:00
How to easily highlight the important parts of a web page 00:01:00
How to share you email online without worrying about spam 00:02:00
How to get compute level answers without searching 00:03:00
The easiest way to setup email reminders 00:03:00
How to find the original URL tht’s hiding behind a short URL 00:02:00
How to corrupt a file you shared online 00:01:00
How to create a throwaway email 00:02:00
How to check if your email account has been compromised 00:01:00
SEO (Search Engine Optimisation)
How to register website on Google search console 00:06:00
How to Optimize your website homepage 00:06:00
How to add a sitemap on google search 00:07:00
How to shortlist targeted keyword list in google keyword planner 00:08:00
How to set international targeting on google search 00:02:00
How to remove a URL from google search engine 00:03:00
How to identify competitors keyword 00:08:00
How to leverage top sites to get on google search results 00:04:00
Discover powerful data analytics to mesure SEO performance 00:06:00
How to do keyword research 00:11:00
How to write perfect title tags for search engines 00:05:00
How to optimise heading tags, external and internal links 00:08:00
What are backlinks & how to get them 00:06:00
How to write a perfect Meta description 00:06:00
How to enhance speed & performance of your website 00:04:00
YouTube
Youtube account setup 00:04:00
Account optimization 00:09:00
How to create & setup Youtube channel banner 00:05:00
Youtube channel tags, thumbnails & custom thumbnails 00:08:00
Analyse Youtube keyword research 00:05:00
Youtube SEO techniques 00:07:00
What are Youtube cards & how does it work 00:06:00
How to optimise comments & reply them in bulk 00:03:00
How to grow your channel with competitor Analysis 00:07:00
How to manage multiple YouTube accounts 00:02:00
A simple yet powerful trick to increase your subscribers list 00:03:00
Youtube Paid Advertising 00:13:00
How to monetise your YouTube channel 00:02:00
Google Adwords
What are Google Ads & how does it work 00:16:00
Account setup 00:04:00
Competitors analysis 00:08:00
Campaign types & how to select the right campaign 00:07:00
Bids & Budgets 00:08:00
How to target the right audience 00:07:00
Google Ads advance campaign settings 00:07:00
Choosing the right keywords 00:05:00
How to write ads that gets more clicks 00:06:00
Google Analytics
How to install tracking code on your website 00:04:00
How to add filters & remove internal traffic 00:04:00
How to track paid campaigns 00:04:00
How to look and analyse different segment data 00:06:00
How to configure goals in google analysics 00:05:00
How to link google Adwords account 00:03:00
How to manage multiple analytics accounts 00:02:00
How to remove spam traffic 00:04:00
Email Marketing
Email marketing tools set up ( Mailchimp and Gestresponse) 00:10:00
How to install signup or popup forms on the website 00:17:00
How to collect email address without a website 00:05:00
How to create a ‘Hook’ to your signup forms 00:08:00
Discover the psychology behind acquiring more leads 00:09:00
Email marketing automation process 00:08:00
Email analytics 00:07:00
Linkedln
How to increase your connections in no time 00:08:00
Secret of LinkedIn InMails 00:05:00
Discover the best ways to use Linkedin Groups 00:09:00
How to setup a company page on Linkedin 00:04:00
How to increase traffic to your website using Linkedin blog 00:07:00
Twitter
Twitter Account setup 00:03:00
Knowing Twitter features 00:06:00
Following twitter accounts 00:03:00
Twitter profile optimisation 00:06:00
How to get Twitter followers 00:10:00
Posting first 5 tweets for engagement 00:05:00
Leveraging Hashtags to increase your tweets visibility 00:04:00
What are twitter polls & how do you use them 00:05:00
A powerful trick to acquire customers on twitter 00:03:00
How to get followers retweet your post 00:03:00
How to embed a twitter button to your website or post 00:02:00
Twitter analytics 00:04:00
Facebook
Set your Facebook page 00:05:00
Facebook Icon, cover image & description 00:06:00
How to get your first page likes 00:08:00
Discover how to increase your page likes 00:02:00
How to manage multiple Facebook page 00:03:00
Facebook comments 00:05:00
Leveraging Facebook groups 00:05:00
Facebook Autoposting 00:04:00
Run a competition 00:06:00
Facebook Ads 00:04:00
How to get best out of Facebook 00:15:00
Facebook pixel & Re-marketing 00:04:00
Instagram
How to setup a Instagram business profile 00:07:00
Set up Instagram bio & profile image 00:03:00
Leveraging Instagram accounts 00:06:00
A simple way to create free content on Instagram 00:05:00
Secret of hashtags on Instagram 00:04:00
Reposting Instagram App 00:04:00
How to get genuine Instagram followers 00:05:00
Discover how to grow your business through Instagram stories 00:05:00
How to get your posts reposted on Instgram by influncers 00:05:00
Mobile App
A quick way to do App store marketing research 00:16:00
How to discover the estimate size of your market 00:08:00
Discover the best ways to promote your app 00:15:00
App installs via Facebook Ads 00:16:00
App installs via Google Ads 00:14:00
How to make money from your app 00:08:00
How to optimise your App store listing ? 00:14:00
Discover growth hacking techniques for App downloads 00:09:00
Techniques to get to the top of App store ranking 00:07:00

FAQS

We intend to inspire and encourage everyone to seek and receive a top-notch education. We have brought together the finest and most visionary experts to help you through your learning period. Our courses are open to anyone and everyone looking for a new objective, a career changeover, or a promotion.

Yes, of course, you can. After you’ve enrolled on our site, you’ll frequently get special offers and exclusive deals. You are free to take whatever courses that suit your needs.

We will provide you with a Certificate (with an added cost) depending on the course genre you ended up taking after completing all of the mandatory tasks. Point to be noted; you must obtain a passing grade by the course’s completion date.

You will have 14 days to revoke your Course purchase from your purchase date. Regrettably, refunds are not allowed after your purchase have been approved, and materials have been posted to the student’s dashboard or accessed.

We offer various payment options depending on the country and region of your account. When you wish to acquire a course, you could look at the several payment options:

  • • Go to the course home page and click ‘Take This Course’ after selecting the course you wish to take.
  • • You’ll end up on the Checkout page, where you can choose from a number of different payment choices (credit card, debit, deposit, or bank transfer).

There are no time constraints for starting or completing any course. You are free to begin any course at any time. Furthermore, as long as your account is in good standing and we own the copyright to the course, you’ll have access to it even after you’ve finished it.

COPYRIGHT © 2021 One Education

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